Meet the

PROVOKED Team

We’re old enough to know better.

PROVOKEDmagazine is bold, unapologetic, and created for women who are nowhere near done. Tens of thousands have joined our growing community making their voices heard, and driving change.

We’re more than a digital magazine and newsletter. PROVOKED sparks the conversations that shift culture, torch stereotypes, and turn aging into raw power. Here, women over 50 are celebrated for the autonomy—personal, financial, professional—they command.

As an independent, woman-owned brand with creative, editorial, and tech teams all led by women, we’re not bound by legacy media. We build on intellect and boldness at every level. We champion curiosity, guts, and reinvention, proof that possibility doesn’t fade with age, it gets louder. Our stories honor intellect, amplify women’s voices, and make every reader feel seen, heard, and wholly at home in every chapter.

Meet the provokers: Award-winning writers and seasoned journalists who torpedo outdated labels and redefine what it means to grow older. Curiosity leads here. Milestones are celebrated. The conversations that matter—really matter—happen every day. We won’t tell you how to “age gracefully”; we’ll ask the only question that counts: What do you want this chapter to look like?